The Montauk Beach House, the former motel, will open for the summer season this weekend after an extensive renovation.
High-end rooms, a club membership to the resort's pools, a pop-up clothing shop and events like film screenings and fashion shows are part of the package at the much-anticipated resort.
Co-owners Chris Jones and Lary Seidlick, who for around the in January, have given the downtown Montauk location a major facelift, turning into a luxury resort. Seidlick and Jones, an owner and , has some experience in sprucing up hotels, and had some help from creative director Walt Linveld.
“We like to think of ourselves as a rather splendid place to stay the night. We’re also an elegant way to spend the day and evening,” Jones said of the "eclectic mix of chic style with relaxed beach vibe" that can be found in the 33 individually designed guest rooms.
Guests will find high ceilings, walls of windows, high-end bedding, modern bathroom fixtures and flat screen televisions in their rooms. Rooms can be booked for between $329 and $645 per night.
"The south-facing Whitewater Lofts with 11-foot ceilings feature headboards handcrafted from 14-foot wide reclaimed barn wood, white-washed oak floors, board and batten walls, vintage furniture and Belgian linen drapes," a description states. "In the balconied second-floor Moonlight Suites, overlooking two swimming pools, are 14-foot high beamed ceilings, full height mirrors, claw foot bathtubs with oil-rubbed bronze faucets, cast iron beds and Italian crushed velvet drapes."
Then there are the "Poolside Ocean Mist" rooms with paneled walls, wide-plank floors and vintage-inspired furniture. "There is scope to accommodate large groups, families or an entourage of personal assistants in interconnecting rooms including bunk rooms for mini-hipsters," the description reads.
The ground-floor Whitewater Garden rooms have 200-square foot private outdoor gardens with hardwood decks, white sands and oversized daybeds.
The hotel isn't just about a place to lay your head. The resort features 120 canopy beds around the swimming pools and a cabana bar (They serve Stumptown Coffee and pastries from the Montauk Bake Shoppe).
The No. 50 Beach Club offers those not staying at the hotel a place to stay cool this summer. Memberships give access to the resort's two pools — a five-foot deep one and nine-foot deep one — as well as discount on food and drinks at the bar and special access to special events, like fashion shows and movie screenings. Rates for local memberships are $750 per person, which allow up to five guests to enjoy the pool for a few days. Individuals pay $50 per day or $25 per child. Children under 5 are admitted free. Non-local rates are $1,100 for annual membership.
"Harkening back to the property’s first heyday, No. 50 is the moniker of a posh new members-only beach club named after the 50th state, Hawaii, its original creative concept," a statement from the hotel explained. "No. 50 is also the namesake of the giant tiki statue sitting on property for nearly half a century." The statue is still there — it just has been painted a shade of copper.
A shopping experience can even be found on the premises. Minnie Rose, a luxury knitwear pop-up shop, will make a home at the Beach House.
Executive Director Laraine Creegan said she's been watching the progress from her office window and is happy to see the project completed, as she feels it will only enhance downtown Montauk. "Everyone is very happy because of what the condition of what the Ronjo was like before and what it is going to be," she said.
"It's been a buzz since it's started," Creegan said. "This is the one high-end [hotel] that's right in the center of town that makes for a different vibe in downtown Montauk," she said. The hotel has joined the chamber, too.
Getting to the opening was no easy task. The owners struggled with a .
The Montauk Beach House is located at 55 South Elmwood Avenue, Montauk. For more information, call (631) 668-2112 or visit www.thembh.com.